Sarens Creates Employee Value Proposition
See main story: "Prospects Gain the Upper Hand"
The pandemic highlighted the need for awareness and has accelerated the pace of change in breakbulk and project cargo sector recruitment, according to Sarens’ Pieter Van den Eynde.
“Thirty years ago, people going for a job would probably choose the best payer. Nowadays, salary is important – we need it, of course – but many other things are taken into account by the candidate. Work is not just work but a valuable part of their growth in life,” he said.
Sarens is creating a new employee value proposition which will be ready in 2022, Van den Eynde said. “We are aware we are a demanding business, so we try to listen when employees have a question or specific need. When children are sick or someone has to go to the dentist, we will always try to find a solution.”
Sarens is also busy in schools and colleges, with internships and making itself visible on social media channels with pictures and films of projects it is delivering – perhaps the most important thing at this time, he said, “because people can see it is exciting.”
“On the one hand, when you publish many things about projects delivered, your own people can be proud. On the other hand, potential interested people can start admiring what we are doing. It is trying to create an audience for what we are doing, and create a sparkle.”
Companies are starting to be more flexible, David Cohen, of Alchemy Global Talent Solutions, added, and that’s vital especially when considering parents of young children. He sees that flexible companies are the ones that are attracting the best talent. “Let’s say a project coordinator needs to pick up the children at 1530 hours every day. Any business that doesn’t enable that, no way are they going to attract that candidate.”
